Asterley Bros, a South London-based producer of vermouth, amaro, and aperitivo, has become a standout name in British craft spirits. Founded by brothers Rob and Jim Berry, the brand is built on a commitment to handmade, small-batch production, using British botanicals and wine to create complex, layered flavours. Their dedication to craftsmanship and provenance makes them a natural choice for the Local Luxury stand at Cocktails in the City, where they will be featured from *July 10th to 12th, 2025.
Asterley Bros’ portfolio showcases a distinctly British take on classic Italian aperitifs. Their Estate English Sweet Vermouth is crafted with British Pinot Noir and infused with 31 botanicals, offering a rich, herbal depth. The Dispense Modern British Amaro blends 24 botanicals, including gentian root, hops, and wormwood, creating a balanced bitterness with a smooth finish. Their Britannica London Fernet is a bold, aromatic digestif, while the Asterley Original British Aperitivo delivers a vibrant, citrus-forward profile perfect for spritzes and Negronis.
At Cocktails in the City, Asterley Bros will be showcased by some of London’s most prestigious bars, including Muse at RSA House, Guards Bar and Lounge, Artesian Bar, Gallery Bar at The Savoy, Eve Bar by Adam Handling, and Nipperkin. Eve Bar, known for its zero-waste ethos and innovative approach to cocktail creation, will highlight how sustainability can be seamlessly integrated into luxury drinking experiences. Meanwhile, Nipperkin, a bar dedicated to celebrating British terroir, will showcase how local ingredients can be elevated into world-class serves.
Through their presence on the Local Luxury stand, Asterley Bros will demonstrate how British craftsmanship can rival the finest European traditions, offering guests a taste of thoughtful, refined indulgence.
See you at the bar.
