The French Collective:
The French Collective is a vibrant celebration of French cocktail culture, uniting London’s best French-led bars with France’s finest boutique producers for the first time. It’s a unique opportunity to experience the artistry, tradition, and elegance of French mixology, all in one unforgettable setting. Featuring at the July event, this stand will feature a rotating line-up of operators with different bar hosts each day of the event.
Bar Américain, tucked within the iconic Brasserie Zédel in the heart of Piccadilly, is a shining example of what happens when the essence of a classic American bar is reimagined through the lens of Parisian elegance. Inspired by the cocktail culture of 1920s and 1930s Paris—when American expats sought refuge and artistry abroad—the bar channels the spirit of that era while embracing timeless sophistication.
The décor at Bar Américain fuses the allure of Art Deco with a cosy yet upscale ambience. The polished wood panelling, opulent leather banquettes, and shimmering gold accents are paired with artistic flourishes that pay homage to Paris’ cultural renaissance of the early 20th century. The result is an atmosphere that feels at once familiar and exotic—where the glamour of a traditional American cocktail bar meets the artistic soul of Paris.
On the menu, guests are treated to a medley of beautifully crafted cocktails that honour the classics while offering contemporary twists. From the signature Zédel Martini to a perfectly balanced Old Fashioned, the offerings exemplify the very best of cocktail craftsmanship. The bar’s commitment to quality ingredients and impeccable presentation ensures that every drink is a journey in taste and style.
This July, Bar Américain steps into the spotlight at Cocktails in the City 2025 as part of the French Connection experience. Their participation celebrates the seamless blend of American bar tradition and French artistry, with bespoke serves that embody the elegance of their unique identity.
See you at the bar!
